Baring all for business – Gok Style! Gok Wan interview
With his unique look, eye for style and empathetic ear, Gok Wan has made his mark on our screens by
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celebrity
2017 marketing trends – meet the micro influencers
As we look ahead to 2017, it’s hard to ignore the fact that recent Nielsen data shows that that 92%
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Why brands have enlisted the help of celebrities for recognition
It’s a crowded marketplace out there. Thousands of brands are all jostling for space and consumers are spoilt for choice.
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Choosing a celebrity endorser for your brand
Choosing a celebrity to endorse a project might seem like a pretty simple and exciting task but it’s actually a
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I’m a celebrity – canny spin on an age old formula
Celebrity endorsements are nothing new. Indeed, they are in many respects as old as trade itself. Kings and queens once
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Customer service in WAG land
The ZipYard offers a professional tailoring and alterations service in a clean, purpose build environment. Our award winning business is
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Karen Brady: The first lady of football
She’s vice-chair of West Ham FC, Lord Sugar’s right-hand woman on The Apprentice and the UK’s most powerful businesswoman. Dawn
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