Strategy

How is your business impacting the environment?

One of the biggest challenges involved in running any kind of business is being able to move with the times and adapt your business to the needs of the modern world.

Things are changing all the time so it’s essential that you’re able to make changes to your business that reflect the environment that you’re living in. This includes everything from adjusting your marketing techniques to reflect the rise of things like content marketing and social media to embracing remote working to allow for greater employee flexibility. However, there’s one thing that every single business needs to be willing to adapt to in the modern world and that’s the need for them to be as eco-friendly as possible.

impacting the environment

The reality is that there need to be some serious changes made to the way that we interact with the world for the sake of the planet and if your business isn’t making the effort to do that, you could well end up in trouble. With that in mind, here are some ways that you can help your business have less of a negative impact on the environment.

Energy

The reality is that your business is always going to use a lot of energy. There’s no doubt about that. However, that doesn’t mean that it’s not possible to take steps to reduce the amount of energy that your business uses. Sure, things like making more of an effort to conserve power where you can are great first steps but you might want to look into something a little more significant. Investing in alternative power sources can be one of the best things for your business. Things like solar panels on the roof of your office can help you keep using the energy you need without doing nearly as much damage to the environment.

Another great option would be to have solar PV panels fitted to power your office. This could dramatically reduce the cost of energy bills and lower a businesses impact on the environment. 

Waste

Waste is always going to be an issue for any business but that doesn’t mean that there aren’t things that you can do in order to minimise the damage being done. From having dedicated recycling bins to the use of simple things like compostable paper cups instead of plastic ones, you can make sure that the amount of waste going to landfill is as small as possible. Moving things into the digital realm is also a huge help here. More and more businesses are going entirely digital in order to reduce their environmental impact.    

Behaviour

Of course, all of the initiatives in the world aren’t going to make a difference if you and your employees aren’t willing to put them into practice. You need to be sure that you’re all putting in the effort to reduce your own impact when you’re at work. If you can lead by example then your employees are going to be much more likely to get on board with any eco-friendly initiative.

This isn’t just a matter of changing the perception of your business in the eyes of your customers, which is certainly a positive side effect of being more eco-friendly. It’s also a matter of staying on the right side of the law. There are plenty of initiatives built around protecting the environment and if your business isn’t complying with them that can cause serious legal issues for you.