Campaigns – Page 2 – Talk Business | Entrepreneur & Business Advice

Friday, February 23, 2024

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9 ad copy tests that will improve your PPC performance

June 16, 2018December 1, 2018 Dominic Lill ad copy, Advertising, brand, Campaigns, Data, landing pages, Language, name, performance, PPC, prices, promotions, testing, tests

Ad copy testing is a norm in advertising because it helps make any company’s advertising efforts worthy the money. Not

Strategy

The importance of using good landing pages to maximize your conversions

June 13, 2018 Rachael Caffrey Brand awareness, Campaigns, credibility, forms, increase conversions, landing pages, optimise content, SEO, user data

Landing pages are used to generate leads. The actions a visitor takes on the landing page determine the advertiser’s conversion

Marketing

8 tips for B2B email marketing success

March 26, 2018January 5, 2023 Dominic Lill Campaigns, email marketing, impression, landing page, metrics, remarketing, ROIs, subject line

When it comes to driving sales and growth, B2B email marketing has huge potential for any company that wants to

Marketing

Why media training is important for your business

September 6, 2017November 29, 2018 Dominic Lill Advertising, benefits, Business advice, Campaigns, interviews, Learning, marketing, media training, print, Radio, SMEs, speaking, target audience, television

Almost every business advertises their products using the media, so it’s important to have the relevant training to help you

Marketing

Revving up your recommendation engine

July 13, 2017May 31, 2017 Dominic Lill behaviour, Campaigns, Consumers, customers, Data, demographic, marketing, personalisation, product, purchases, recommendation engines, Service, targeting, Trends

Yariella Coello, head of consultancy at data science and marketing services company Profusion, discusses how small businesses can use a

Money

The biggest do’s and don’ts in crowdfunding

May 31, 2017May 30, 2017 Dominic Lill Budget, Campaigns, Crowdfunding, do's and don'ts, donation, expectations, Exposure, Investment, Investor, Job, pre-campaign, raising money, rewards, social media, startup, Success, Tax, taxes

Crowdfunding, by many this is regarded as the ideal solution for raising money to finally be able to create your

Marketing

Ditching the demographics: Why OOH advertisers should focus on consumer behaviour

May 31, 2017May 31, 2017 Dominic Lill advertisers, analysis, behaviour, billboards, brands, bus stops, Business advice, Campaigns, Clients, commuters, Consumers, conversion, Data, demographics, offline, OOH advertising, outdoor advertising, ROI, SMEs, targeting, travelling

For generations, stereotypical demographic profiles have been used by brands to drive their marketing campaigns. Whether targeting a particular gender

Marketing

Reviving a marketing plan like a phoenix to a flame

April 7, 2017April 12, 2017 Dominic Lill Advertising, Blog, Campaigns, competition, Consumers, content, diversification, duplicate, entrepreneur, interaction, Investment, marketing, product, promotion, Purchase, Service, Strategy, Trends, word of mouth

Established methods in print, radio, and television are proven to provide a return on investment but these markets are saturated

Marketing

Go local: How to use local PPC ads for your small travel business

February 14, 2017February 20, 2017 Dominic Lill Advertising, Audience, brand, Budget, Business advice, business owner, Campaigns, Clients, content, customers, customisation, Keyword, landing pages, leads, Local, Location, PPC ads, promoting, promotion, SMEs, Strategy, traffic, travel business

Have you been spending hours on end, struggling to understand why, in spite of your best efforts, your PPC ads

Marketing

The top 5 digital marketing trends of 2017

February 13, 2017February 10, 2017 Dominic Lill 2017, ad blocking, Advertising, AI, analytics, artificial intelligence, Business advice, Campaigns, chatbots, Consumers, content, digital, engagement, interaction, live streaming, marketers, marketing, Mobile, New Year, Online, Real time, SEO, Shutterstock, SMEs, Strategy, technology, tools, Trends, trust economy, video, visibility, voice driven

As we kick off the New Year, let’s look at the strategies set to take the world of digital marketing

Marketing

Fear-Of-Missing-Out boosts open rates by 39%, surpassing funny, ‘fail’ and NSFW content

November 30, 2016July 26, 2022 Dominic Lill 0 Comments anxiety, brand, Campaigns, Customer, email, message, Social

Fear-Of-Missing-Out (FOMO), the worry that others might have more rewarding experiences in one’s absence, provides brands with a huge opportunity

Marketing

The top marketing campaigns of 2016

November 25, 2016 Dominic Lill 2016, Advertising, Campaigns, Cards, Inspiration, marketing, print

As a provider of versatile Z cards for use in marketing, we know how vital it is for you to