demographics – Talk Business | Entrepreneur & Business Advice

Marketing

Keeping Your Marketing Up To Date

June 28, 2022 Rachael Caffrey analytics, automation, brand, demographics, marketing

If you want your business to be successful, you need to make sure that you are putting a lot of

People

Gen Z’s role in the growing UK gig economy

March 8, 2022 Jones demographics, Entrepreneurs, Gen Z, gig economy, SMEs

Gen Z’s Role in the Growing UK Gig Economy The UK gig economy is increasing year-on-year, with Gen Z acting

Marketing

How to find the right retail store for your business

January 28, 2022January 31, 2022 Jones brand, Branding, demographics, retail, staff

Finding the right retail store for your company can have a dramatic impact on the success of your business, from

Marketing

K4 Global’s Joseph Ashford highlights key marketing factors for 2021

February 12, 2021January 13, 2022 Dominic Lill content marketing, demographics, goals, multi-channel

Marketing for entrepreneurs has long been a tricky exercise. In many ways, entrepreneurs aren’t selling a product or service so

Marketing

SMS marketing tips for your business

October 5, 2020October 14, 2020 Rachael Caffrey customers, demographics, Shopping, Smartphone, SMS, SMS marketing

We are seeing more and more businesses unlock the potential that SMS marketing has, with each company taking a different

Marketing

5 steps to a better small business marketing plan

May 12, 2020 Dominic Lill competitors, demographics, marketing, marketing plan, plan, tactics

You may think creating a marketing plan is one of those tasks best left to the professionals, or you simply

Marketing

Demographics are dead: How to target marketing tribes

April 7, 2020 Dominic Lill behaviour, customers, demographic, demographics, target market

Every good marketer understands the importance of their audience and knows that there’s no point in promoting generic content aimed

Marketing

How to perform a Google Ads audit

May 22, 2019September 16, 2020 Dominic Lill audit, conversions, demographics, Google Ads, keywords, PPC, Trends

Some of us are tidy on the surface, but chaotic underneath. Others appear to be in complete disarray, but manage

Marketing

7 data driven content marketing techniques

November 9, 2018May 27, 2020 Dominic Lill analyze, buyer persona, data driven, demographics, information, keyword data, marketing, statistics

The sunlight streaming through Starbucks’ large street-facing window casts a blinding glare on your iPhone X’s panoramic screen. You uncross

People

Using chatbot analytics to improve customer service

February 22, 2018October 1, 2019 Dominic Lill analytics, chatbot, Clients, customer service, demographics, efficiency, feedback, monitor, reports, satisfaction, track

There are a lot of considerations in running a successful company. Aside from the usual balancing of capital, operational expenses

Marketing

Ditching the demographics: Why OOH advertisers should focus on consumer behaviour

May 31, 2017May 31, 2017 Dominic Lill advertisers, analysis, behaviour, billboards, brands, bus stops, Business advice, Campaigns, Clients, commuters, Consumers, conversion, Data, demographics, offline, OOH advertising, outdoor advertising, ROI, SMEs, targeting, travelling

For generations, stereotypical demographic profiles have been used by brands to drive their marketing campaigns. Whether targeting a particular gender

People

Four keys to service in the year of the customer

May 30, 2017 Dominic Lill AI, Apps, artificial intelligence, baby boomers, Consumers, convenience, customer service, demographics, empowerment, expectations, millennials, Online, personalization, retail, Sales, Smartphones, social media, speed, VA, virtual assistant

Millennials. It’s a fascinating word, isn’t it? Just a few short years ago many people rolled their eyes at the

Technology

2017: The year of flexibility

March 21, 2017November 1, 2018 Dominic Lill AI, behaviours, brand, Business advice, connected, Consumers, demographics, digital transformation, Experience, flexibility, Flexible, lifestyle, Mobile, Payment, PayPoint, SMEs, technology, transactions

As the world becomes increasingly technology-led, organisations need to plan carefully for the coming year making sure they’re not swept

Marketing

How content strategy drives digital marketing

February 14, 2017 Dominic Lill Audience, Business advice, content strategy, customers, demographics, Digital marketing, message, methodology, shareability, SMEs, social edia, social media, strategist, surveys, target, visitor

To those well conversed with the field of digital marketing the term content strategy should not be anything new. The

Marketing

What are the best prizes to giveaway during a promotional marketing campaign?

March 22, 2016March 12, 2020 Dominic Lill Branding, brands, campaign, competions, customers, demographics, giveaway, prizes, promotional marketing

Despite the emergence of innumerable new marketing techniques over the past decade, promotional marketing remains one of the most effective