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Friday, February 23, 2024

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How does a referral program work and how does it affect sales?

August 7, 2020August 11, 2020 Dominic Lill Brand awareness, customers, incentives, marketing, referral, word of mouth

It’s challenging to build a successful business, especially in these uncertain times. Business models are being challenged, consumer behaviour is

How to beat your fear of selling

August 9, 2017August 9, 2017 Dominic Lill aversion, Business advice, Confidence, defeat, enthusiasm, entrepreneur, failure, fear, fears, perspective, practise, Presentation, products, recommendation, Rejection, Sales, Selling, SMEs, social media, training, word of mouth

In business, as in life, sometimes it pays to leave your comfort zone and face your fears – You might

The Aldi effect: Keeping current in advertising

July 31, 2017November 9, 2018 Dominic Lill Aldi effect, current, customers, marketing campaign, revelent, revenue, reviews, Sales, word of mouth

It’s fair to say that all elements of running a business are time-consuming. Whether you are a start-up company looking

How to stand out and thrive in a crowded market

June 20, 2017 Dominic Lill advocacy, brand, brands, Business advice, Company, competition, Consumers, core channels, crowded market, disruptive, growth, humanise, Identity, market share, marketing, Personality, product, Service, stand out, Strategy, target audience, thought leader, unique, USP, word of mouth

It’s never been more important that brands take proactive steps to stand out from their competition, as otherwise they run

Reviving a marketing plan like a phoenix to a flame

April 7, 2017April 12, 2017 Dominic Lill Advertising, Blog, Campaigns, competition, Consumers, content, diversification, duplicate, entrepreneur, interaction, Investment, marketing, product, promotion, Purchase, Service, Strategy, Trends, word of mouth

Established methods in print, radio, and television are proven to provide a return on investment but these markets are saturated