Best Sales Enablement Platforms of 2022: A Comprehensive Guide

Sales enablement platforms have become increasingly popular as businesses strive to improve their sales productivity and performance. They provide an all-in-one solution for sales teams, offering tools and features that help with prospecting, lead management, deal management, and more.

However, with so many sales enablement platforms on the market, it can be challenging to know which one is right for your business. To help you make an informed decision, we’ve compiled a comprehensive guide to the best sales enablement platforms for 2022.

1. Highspot

Highspot has been the leading sales enablement platform for several years, and it’s easy to see why. It offers all the features you’d expect from a top-rated sales enablement platform, including presentation tools, engagement analytics, lead management, and more.

With Highspot, you also get features that help you close more deals, such as the ability to create custom proposals and send them directly to prospects. You can also use Highspots ‘ContentIQ’ feature to get real-time insights into how your sales reps use your content, ensuring they’re using it effectively.

1. ClearSlide

ClearSlide is another reliable option that offers a comprehensive set of features, including presentation tools, engagement analytics, and lead management.

It also has a range of features specifically designed to help sales teams close more deals, such as creating custom proposals and sending them directly to prospects via email.

ClearSlide also offers a handy ‘meeting planner’ tool, which helps sales reps to plan and prepare for their calls, and a ‘replay’ feature that allows them to review past calls and learn from their mistakes. For businesses that are looking for a complete sales enablement solution, ClearSlide is worth considering.

1. Brainshark

If you’re looking for a sales enablement platform that offers robust features and an easy-to-use interface, Brainshark could be the right choice for you. Unsurprisingly, it ranks first in any detailed comparison of sales performance management software.

It provides sales teams with tools for creating and delivering engaging presentations and tracking engagement data to help improve future performances.

Brainshark also offers several features specifically designed to help salespeople close more deals, including the ability to create custom proposals and quote templates. There’s even a ‘coach’ feature that gives sales reps real-time feedback on their calls, so they can learn and improve as they go.

1. Seismic

Seismic is another popular sales enablement platform that offers a comprehensive set of features, including presentation tools, engagement analytics, lead management, and more. It also has a handy ‘replay’ feature that allows sales reps to review past calls and learn from mistakes.

Additionally, Seismic offers several features specifically designed to help sales teams close more deals, such as the ability to create custom proposals and send them directly to prospects. It also has a ‘coach’ feature that gives sales reps real-time feedback on their calls, so they can learn and improve as they go.

1. Varicent

Varicent is a sales enablement platform that offers a comprehensive set of features, including presentation tools, engagement analytics, lead management, and more. It also has a handy ‘replay’ feature that allows sales reps to review past calls and learn from mistakes.

One thing that sets Varicent apart from other sales enablement platforms is its focus on compensation management. With Varicent, you can manage your sales reps’ commissions and bonuses from one central platform, making it easier to keep track of their performance.

Generally, every business has different needs regarding sales enablement, so it’s crucial to choose a platform that offers the features you need. With so many options on the market, it can be tricky to know where to start. But with this list of the top five sales enablement platforms, you should be able to find the right solution for your business.